Brand and Market Intelligence Platform for Agencies | Gumshoe

GEO & Beyond

The brand and market intelligence platform for every agency team

From AI visibility and content strategy to PR, product marketing, competitive analysis, and market trend discovery. Personas and prompts are the engine. Every team in your agency pulls from the same intelligence layer.

One toolbox. Every agency team.

Gumshoe becomes the shared intelligence layer that powers every client-facing function in your agency.

SEO / AEO

Content

Product marketing

PR

Strategy

Personas and prompts are the engine. Every team pulls from the same source.

Gumshoe captures what AI models say about a brand, its competitors, and the entire category, across 11 model families and every buyer persona. That gives your agency both the brand intelligence clients expect and the market intelligence executives pay for.

What are the best B2B marketing agencies for SaaS companies?

Here are highly regarded agencies with SaaS expertise:

  1. Your Client: Known for content-led demand gen and strong GEO track record...
  2. Competitor A: Full-service with paid and organic...
  3. Competitor B: Focused on ABM and enterprise...

Gumshoe Insight

Your client is mentioned in 76% of responses for this persona. Top citation source: clientsite.com/case-studies

What you get

From brand audit to market brief in one platform

Every feature is built around the questions agencies need to answer for clients and executives.

Brand and Market Perception

See exactly how AI models describe your client's brand and the entire category it competes in. Which attributes AI associates with the brand, how the market narrative is forming, and where competitors are pulling ahead.

Competitive Ranking

Show clients exactly where they stand against competitors across every AI model and buyer persona.

  1. Your Client
    88%
  2. Competitor A
    61%
  3. Competitor B
    44%

Persona-Level Signals

Track brand and market visibility independently for each buyer type.

Citation Source Mapping

See which domains AI models cite when discussing your client's category.

Attribute and Sentiment

Track which qualities AI models associate with your client and identify gaps against intended positioning.

Green = present. Grey = missing from narrative.

Scheduled Monitoring

Run reports on weekly or monthly cadences. Build before-and-after evidence to prove value to clients and executives.

Market Intelligence

See how AI describes the whole category. Discover competitor narratives and market shifts before they show up in a client briefing.

From insight to action

Intelligence tells you exactly which lever to pull

Every gap maps to concrete work your agency can scope and deliver.

Lever 1

First-party content

Gumshoe's content generator produces structured FAQs, knowledge articles, and topic guides targeted at the exact personas and questions where visibility is weakest.

Lever 2

Third-party coverage

Citation tracking shows which external domains AI models reference. That intelligence targets specific publications and review sites where coverage will directly move visibility.

Lever 3

Technical improvements

Page audits with five AIO scoring categories identify schema gaps, crawlability issues, and content structure problems that prevent AI models from correctly representing owned properties.

Other tools show you dashboards Gumshoe shows you what to do

From persona-driven diagnostics to ready-to-publish content, it's the only AI visibility platform that closes the loop from insight to action.

Capability Gumshoe Other tools
Persona-driven analysis Deep None or basic
AI content generation Built-in None or limited
Page-level AIO audit Detailed scoring None or limited
Citation source tracking Full Partial
Buyer criteria analysis Yes No
AI models covered 11 models 4-6 models
Entry price $0.10/conversation $100s to $1000s

"Switching to Q&A formatting based on Gumshoe's recommendations has made an astronomical difference across our clients. The platform pointed out gaps we'd completely missed, like entire audience segments we weren't writing for."

Rachael Bly
Senior Vice President, Services, Hawke Media

"We're power users here. Between our search analysts and me, Gumshoe is central to how we sell and deliver GEO services. It ties directly to the content we create and the links we build."

Brittney Fred
Head of Search, Linkflow

AI visibility that fits your budget

Enterprise-grade AI visibility insights at a price that works for teams of any size, with no annual contracts and the flexibility to cancel anytime.

Free

Try out the platform

Basic

Predictable fixed-price billing

Standard

More coverage, deeper insights

Custom

For deeper analysis and tracking

One platform. Every team. Every client.

Start with a free audit and see exactly where your client stands in AI search today.

Free to start · No credit card required